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CEMax CPG Case Study

The food group partnered with CEMax and used its CEMax CEM application to solve complex consumer service needs. CEMax CEM solution...

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CEM R.O.I

A good customer experience encourages loyalty, while a poor customer experience can put relationships at risk resulting in reduced wallet share...

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The CEM Process

Feedback is an important part of the real time, adaptive enterprise that is able to react quickly to changes in the...

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CRM vs CEM

The idea at the center of CRM can be stated in the following way: Every time a company and a customer...

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The Value of CEM

An enterprise's reputation — its brand — is no longer built solely via mass media. It is also built at customer...

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